Egads: One eBoost is Not Like the Other

I learned today that apparently, there's eBoost Media, and then there's eBoost Consulting. Both are in the search engine optimization (SEO) field, and both do business out of California. But according to eBoost Consulting's Nick Urbani, with whom I just spent 15 minutes on the phone, there is zero connection between the two firms.

In this video posted on YouTube, two young executives at eBoost Consulting set the record straight about the Internet shitstorm I just unleashed in the wake of the horrendous customer service I received from eBoost Media. I'm happy to do likewise: as far as I can tell, and absent current evidence to the contrary, eBoost Consulting is guilty of nothing more than being careless about defending its trademark.

Urbani publicly proposed to do a free SEO project for me if I would run this clarification, but I've declined his kind offer. My articles and posts should stand on their own, without raising questions in anyone's mind about whether they were influenced by my having been given something of value. I did tell Urbani that I would appreciate it if he were to instead extend his offer to the very first victim of eBoost Media who contacts him with a genuine tale of financial/SEO-related woe, and he has graciously agreed to do just that.

Comments

[Nick Urbani]

Thanks Rogier. I know other professionals in our field can appreciate the attempt to clear not only our name, but clean our ourselves of the mud that it is too often dragged through.

The offer that Rogier mentioned is still on the table- so if you have an SEO horror story let us help you. We would have loved to do it for Rogier, but at the same time we admire his journalistic intergity.

Although we are on the bad end of today's occurence, what has transpired in the course of the day has been quite interesting to us in the office since we spend alot of our time studying social media. We hope to turn this into a fun case study- in the meantime we'll keep the updates going on our blog.

[Marc J. Randazza]

I always tell small companies that their good name is their greatest asset -- and advise that they take strong steps to protect their trademarks. Smart companies listen to me. Careless ones say "not right now."

This is a good cautionary tale for those small businessmen who think that spending a few bucks on a trademark protection program is not a good way to spend their money.